![](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/1689894703172-IHEAP8BLQ7JDQ4PW6X4S/Studio-Folk-Tape.png)
The Studio Folk
Brand Identity
Logo Design
Pattern Design
Illustration
Social Media Content
Website
Packaging
The Brief
Create a modern branding package that stands out in the Riverina amongst the already active design businesses. Simplistic, modern and not over-designed with a colour palette that was reflective of this creating a strong and recognisable physical and digital presence.
Design Outcomes
A simple type based logo enables ease of transition across multiple forms of digital and print media. The fun and bold colour palette allows The Studio Folk to be easily identified and demands attention. Clean and simple branding assets reiterate the creative nature of the business.
![LOGO-+-ICONS_LARGE.png](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/8581c165-4745-480f-94df-bdda10b9d895/LOGO-%2B-ICONS_LARGE.png)
![Thank-you-card-2.png](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/25e1e54f-83a6-4fb4-b364-79ebcd14e35c/Thank-you-card-2.png)
![Studio-Folk-Tape_SMALL.png](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/ae30ed46-5bee-4560-9e29-ee992e66fb83/Studio-Folk-Tape_SMALL.png)
![Tissue-Paper.png](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/8cb86588-dd70-489f-8d74-2604c2d53a67/Tissue-Paper.png)
![Social-Mockup-1.png](https://images.squarespace-cdn.com/content/v1/64b8ccb465fbff0c811af994/e0762e6f-3453-4fad-ab26-6bd5908c2658/Social-Mockup-1.png)